pawshop.com

logo design, visual identity, branding, graphic design, typography, pattern design, digital assets
The owners of pawshop.com wanted to attract a largely Millennial and Gen Z audience of online shoppers who spoil their pets like it’s their job to a tongue-in-cheek pet products brand that laughs at itself while taking customer service seriously.

© 2024 Ashley Wood

As a versatile graphic designer and marketing specialist, I am dedicated to building success through data-driven brand development, web design, and integrated creative assistance. With nearly eight years of experience working in-house and independently with agencies in marketing, non-profit, and recruitment industries, I have acquired a deep appreciation for the importance of impactful initiatives for purpose-driven brands.